Bar POS (Point of Sale)
Bar POS & Branded Merchandise for Breweries and Beverage Brands
When a customer walks into a bar, brewery, or restaurant, the brands that stand out visually are the ones that get ordered. Custom bar point-of-sale (POS) materials help breweries and beverage companies capture attention, reinforce brand identity, and drive more draft and package sales. At Custom Beer Handles, we design and produce high-impact bar POS products used in taprooms, restaurants, bars, and stadiums across the country. From sculpted tap handles to branded bar mats and illuminated signage, every piece is created to elevate your brand exactly where purchasing decisions happen — at the bar. Whether you’re launching a new beer, promoting a seasonal release, or strengthening your presence in key on-premise accounts, our custom POS solutions help your brand stand out.
Custom Tap Handles
Custom beer tap handles are the centerpiece of any draft program. A well-designed tap handle attracts attention from across the bar and communicates your brand story instantly. We produce fully custom tap handles in a wide range of styles, including:
- Sculpted polyresin tap handles
- Clean modern tap handles
- Wood-style and metal-inspired finishes
- Illuminated tap handles
- Interactive or rotating label designs
Every handle can be customized to match your brand — including shape, color, texture, logo placement, and finishes. Because draft handles are touched and seen thousands of times per week, they remain one of the most effective branding tools in the beverage industry.
Custom Bar & Rail Mats
Bar mats and rail mats are essential behind-the-bar branding tools that combine functionality with visibility. Placed directly in front of bartenders and customers, they reinforce your brand during every pour. Custom bar mats can feature:
- Raised molded logos
- Full color printing
- Non-slip rubber construction
- Spill-catching rail channels
These mats are ideal for breweries, RTD brands, spirits, and beverage companies looking to create consistent brand presence across multiple accounts.
Tin Tackers & Metal Bar Signs
Few bar POS items are as recognizable as a custom tin tacker. These embossed metal signs are a staple in bars, breweries, and restaurants because they combine durability with timeless branding. Custom tin tackers can include:
- Embossed logos and raised elements
- Die-cut shapes
- Vintage or distressed finishes
- Full color printing
Tin tackers are made in the US and perfect for both taproom décor & account giveaways, helping breweries extend brand presence beyond the tap handle.
LED Signs & Faux Neon Bar Lights
Illuminated signage is one of the most effective ways to capture attention in dim bar environments. Our custom LED signs and faux neon lights create a bold visual presence while remaining energy-efficient and durable. Options include:
- Backlit LED signs
- Edge-lit acrylic signs
- Faux neon LED tubing
- Custom shapes and logos
These illuminated displays work especially well above bars, behind tap towers, or in retail environments where brands need to stand out.
Branded Patio Umbrellas
Outdoor patios are prime real estate for brand exposure. Custom patio umbrellas allow breweries and beverage brands to dominate outdoor seating areas with bold, visible branding. Our commercial-grade umbrellas feature:
- High-durability outdoor fabrics
- Full color printing or embroidered logos
- Reinforced frames designed for bar and restaurant use
- Multiple sizes and styles
They’re widely used by breweries, beer distributors, and beverage brands to create branded outdoor environments that customers remember.
Beverage Trays & Serving Trays
Custom beverage trays are an underrated but powerful POS tool. Used by servers and bartenders throughout a shift, branded trays deliver constant brand impressions across the bar or restaurant. Custom trays can include:
- Anti-slip surfaces
- Molded or printed logos
- Lightweight commercial construction
- Round or rectangular formats
They’re especially popular with breweries looking to support high-volume on-premise accounts.
Branded Ice Buckets & Bar Buckets
Custom ice buckets and beverage buckets help promote packaged beer, canned cocktails, and ready-to-drink beverages at tables and VIP sections. Features include:
- Full wrap branding
- Metal or plastic construction
- Large capacity for bottles or cans
- Durable finishes designed for commercial use
Buckets are frequently used for table service promotions, events, and seasonal campaigns.
Custom Bar POS Designed for Your Brand
Every product we create is designed to reinforce your brand identity while performing in real-world bar environments. Our team works with breweries, beverage companies, and marketing teams to develop POS that is:
- Durable enough for heavy bar use
- Visually impactful in crowded environments
- Consistent with brand guidelines
- Scalable for regional or national rollouts
From a single flagship tap handle to a full suite of bar POS materials, our goal is simple: help your brand stand out where customers order their next drink.
Start Your Custom Bar POS Project
If you’re planning a new brand launch, seasonal promotion, or taproom upgrade, we can help create POS materials that make your brand impossible to ignore. Reach out to start a project or request a quote.
Contact us here!