When it comes to selling more product in crowded retail and bar environments, strong point of sale (POS) displays make the difference between being noticed—and being ignored. At Custom Beer Handles, we design and produce high-impact POS displays and branded merchandising solutions that help breweries and beverage brands stand out both on-premise (bars, restaurants) and off-premise (liquor stores, grocery chains, retail environments). From taproom visibility to retail shelf dominance, our custom POS solutions are built to elevate your brand and move product where it matters most.

What Are Point of Sale Displays?

Point of sale displays are branded marketing materials placed where purchasing decisions happen—behind the bar, at checkout, or directly on the retail floor. These displays are designed to:

• Capture attention in high-traffic environments
• Reinforce brand identity
• Highlight featured products or seasonal releases
• Drive impulse purchases

In a competitive beverage landscape, POS isn’t optional—it’s your frontline sales tool.

Complete POS Solutions for Breweries & Beverage Brands

We offer a full range of custom POS displays designed specifically for the beer and beverage industry:

Taproom & On-Premise POS

• Custom beer tap handles
• Bar mats (rail mats + counter mats)
• LED signs & neon signage
• Tin tackers & metal signs
• Table tents & drink menus

Retail & Off-Premise POS

• Corrugated case stackers (floor displays)
• Pole toppers & shelf talkers
• Standees & cutout displays
• Branded wood and metal retail displays
• Wire racks and permanent fixtures

Lifestyle & Promotional POS

• Patio umbrellas
• Inflatable displays
• Branded beach chairs & outdoor gear
• Cornhole boards & event signage
• Custom crates, trays, and display accessories

Built for Retail Impact

Not all displays are created equal. The best-performing POS displays are designed with real-world retail conditions in mind. We focus on:

• Durability (materials that hold up in-store and in bars)
• Structural integrity (displays that don’t collapse after week one)
• Ease of setup (critical for distributor and retail teams)
• Shipping efficiency (flat-pack where possible)
• Brand consistency across all touchpoints

Whether it’s a corrugated case stacker or a permanent wood display, every piece is engineered to perform in the market—not just look good in a mockup.

Why POS Displays Matter More Than Ever

Craft beverage shelves are more crowded than ever. Great liquid alone doesn’t win anymore—visibility does. Effective beverage POS displays help you:

• Win placement in retail accounts
• Stand out against national brands
• Support distributor sell-in efforts
• Increase velocity at the shelf
• Create memorable brand experiences

Simply put: better displays = more product moving out the door.

Custom Design + Production, Start to Finish

We don’t just manufacture—we help you get it right from the beginning. Our process includes:

• Concept development and design direction
• Material and structure recommendations
• Engineering for durability and cost efficiency
• Prototype development
• Full-scale production (U.S. and overseas options)

Whether you’re launching a new product or refreshing your retail presence, we’ll guide you from idea to execution.

POS Display Ordering Tips

Before starting your project, keep a few key factors in mind:

• MOQ (Minimum Order Quantity): varies by product, but 100 units is a common MOQ
• Lead Times: Varies per product and complexity of the project
• Retail Requirements: some chains have strict display specs so it’s a good idea to check!
• Shipping & Assembly: we help you plan the logistics from delivery to set up
• Brand Consistency: we encourage you to align POS with packaging & taproom presence

Explore Our Point of Sale Solutions

We offer a wide range of specialized POS products. Explore each category below:

• Beer Tap Handles
• Custom Tap Handles
• Beer Displays
• Point of Sale Displays
• Beer & Beverage Retail POS
• LED Signs
• Non-Illuminated Signage
• Beer Promotional Items

Let’s Build POS That Actually Moves Product

If your current POS isn’t helping you sell more, it’s just decoration. We design displays that work in the real world—on busy retail floors, behind packed bars, and in competitive markets. Let’s create something that gets your brand noticed—and picked up.

Email sales@custombeerhandles.com with your new craft beer or beverage Point of Sale project today!