by Jessica Pezzotti | Sep 24, 2025 | Custom Tap Handles
In the beer and beverage world, timing isn’t just important — it’s everything. Whether you’re launching a new brand, rolling out a seasonal, or preparing for the biggest retail moments of the year, success comes down to being ready on time. At Custom Beer Handles,...
by Jessica Pezzotti | Sep 10, 2025 | Marketing
The craft beer market doesn’t slow down in September — it shifts gears. Fall seasonals are hitting taps, the Great American Beer Festival (GABF) is right around the corner, and breweries everywhere are already preparing for the critical OND (October–November–December)...
by Jessica Pezzotti | Sep 4, 2025 | Custom Tap Handles
Craft beer has always thrived on creativity, authenticity, and storytelling. But in today’s crowded market, great beer alone isn’t enough — you also need to stand out visually. With national and global brands taking up huge amounts of shelf and tap space, breweries of...
by Jessica Pezzotti | Aug 23, 2025 | Marketing
Let’s say the quiet part out loud: the craft beer market has been… frothy in all the wrong ways. Volume is soft, shelves are crowded, and it’s easy to convince yourself that marketing is a “nice to have” until the tide turns. That’s backward. Down markets are where...
by Jessica Pezzotti | Jul 25, 2025 | Custom Beer Signs
When people hear the name Custom Beer Handles, it’s easy to assume our specialty starts and ends at the tap. And yes-we do design and manufacture some of the most eye-catching, brand-boosting, bartender-loved tap handles in the business. But we’re not just...
by Jessica Pezzotti | Jan 13, 2025 | Custom Tap Handles
Every consumer brand strives to stand out in a crowd and craft breweries/beverages are no different. For those cold beverages served on-premise from a keg, custom tap handles are the number one way to sell more product. #1 Make Your Brand Recognizable A brand and its...
by Jessica Pezzotti | Oct 1, 2021 | Custom Tap Handles
The Inside Scoop: How to Avoid Custom Tap Handle Order Delays There is a secret to never running out of your tap handle inventory- plan ahead & communicate! The Custom Beer Handles Team has been working closely with our craft beer and beverage customers to ensure...
by Jessica Pezzotti | Feb 22, 2021 | Custom Tap Handles
Since the start of the year, more than 50 million Americans have received a COVID-19 vaccine – causing weekly case numbers to drop significantly. As a result, bars and restaurants in every corner of the nation have begun to reopen at full capacity. Customers are...
by Jessica Pezzotti | Mar 20, 2020 | Craft Beer
How to Ramp Sales In Craft Beer Now & Later: In recent weeks, the coronavirus pandemic has forced bars and restaurants throughout the nation to close or reduce their capacity. If on-premises sales make up a large portion of your company’s annual revenue, you...
by Jessica Pezzotti | Mar 2, 2020 | Custom Beer Signs
Here at Custom Beer Handles, we pride ourselves on being our customers’ one-stop-shop for all of their in-store marketing needs. As such, we don’t just design and manufacture some of the most beautiful tap handles in the industry. We also create some of...
by Jessica Pezzotti | Mar 2, 2020 | Custom Tap Handles
If you would like to create stylish new custom beer tap handles or custom wine tap handles, you are probably wondering what materials you should use to manufacture them. As you might expect, the answer depends on a number of factors, including your budget and the...
by Jessica Pezzotti | Feb 7, 2020 | Custom Tap Handles
When choosing a beverage at a bar or restaurant, customers often look toward the establishment’s tap handles for inspiration. If you want to improve the odds of those patrons choosing one of your products, you will need to ensure that your custom-designed tap...
by Jessica Pezzotti | Jan 9, 2020 | Custom Tap Handles
Every year, the people of China ring in the New Year with food, family, fireworks, and dancing. Though these festivities are always exciting for the average Chinese citizen, they can cause serious problems for anyone that wants to import products from factories in the...
by Jessica Pezzotti | Dec 12, 2019 | Custom Tap Handles
The word coffee means many different things to people these days. Some people visualize a French press on their home countertop while they curl up with a good book while others picture their favorite coffee shop pouring a cup of espresso as they finalize a proposal....
by Jessica Pezzotti | Nov 21, 2019 | Craft Beer
New Beer November: The Best New Brews of 2019 While some are growing mustaches for Movember, many others are growing beards for No Shave November. At Custom Beer Handles we are thinking of beer instead beards. Since 2020 is rapidly approaching, we are reflecting on...
